Introduction
The Bachelor of Business Administration (BBA) is one of the most popular courses in Tamil Nadu for students aspiring to build a career in management, entrepreneurship, marketing, finance, and corporate leadership. However, to stand out in today’s competitive job market, students need additional skills beyond their syllabus. Value Added Courses (VACs) help BBA students gain industry-relevant knowledge, certifications, and practical skills that improve their employability and career growth.
Popular Value Added Courses for BBA Students
Digital Marketing & E-Commerce
- SEO, SEM & Social Media Marketing
- Google Ads & Analytics
- Affiliate Marketing
- E-Commerce Business Setup
- Content Marketing Strategies
Financial Skills & Investment
- Financial Modeling & Valuation
- Stock Market & Mutual Funds
- Banking & Insurance Fundamentals
- Accounting with Tally & GST
- Excel for Business & Finance
Data & Business Analytics
- Business Intelligence Tools (Power BI, Tableau)
- Data Analysis with Excel & SQL
- Introduction to Python/R for Business Analytics
- Market Research Techniques
Leadership & Management Skills
- Strategic Management & Decision Making
- Leadership Development Program
- Human Resource Management Practices
- Supply Chain & Operations Management
Entrepreneurship & Start-up Skills
- Business Plan Development
- Start-up Incubation Programs
- Innovation & Design Thinking
- Legal Aspects of Business
Communication & Soft Skills
- Corporate Communication Skills
- Business Etiquette & Grooming
- Public Speaking & Presentation Skills
- Negotiation & Conflict Resolution
Value added courses don’t just enhance your degree — they shape your career, sharpen your skills, and set you apart in the world of business.